Brand Identity

The Importance of Branding

Our goal? To create extraordinary brand experiences for which people will develop a long-term trusting relationship. Your brand is more than a logo; it’s how your company presents itself to the world and how you want others to perceive your business. 

Creating a strong and impactful brand identity is crucial if you want to stand out from your competitors. It’s not just about a logo but a creative and thoughtful universe about your image: signature, graphic elements, font choices, colors, tone of voice… A strong, consistent, and distinct identity that represents you loudly and clearly at all touchpoints. Give your brand the power it deserves! 

See the CIMA+ case

Graphic standards are essential, regardless of the size of your business. They serve as the starting point for any marketing initiative. A clear and effective graphic charter is an indispensable guide for your team to ensure consistency and harmony across all communication channels. Whether creating or updating your graphic charter, our team will deliver quality work. We will make the values you want to convey shine through your image.

See the Urgences-santé case

Now more than ever, the employer brand allows the company to proudly showcase its values and differentiate itself from the competition. At Lanla, we develop creative, distinct, and genuinely attractive employer brands. We conceive, deploy, and ensure their effectiveness, notably with the input of our employee experience experts. Aligning the employer brand and employee experience is the key to success. Call on us to transform your employees into ambassadors for your brand.

See the Nouvlr case

Wouldn’t it be wonderful if the answers to decisions presented themselves to you without leaving any doubt? Imagine a large bright sign that says “GO!”, indicating that it’s the ideal time to rework your brand! We are here to breathe new life into your brand image, solidify your positioning, and create new possibilities, a true asset in an ever-evolving market.

See the Fit Menu case

Develop a unique visual signature that truly reflects the foundations of your business and generates tangible results with your customers and employees.

Together, let’s tell your story.

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